Stakeholder ad targeting
Stakeholder ad targeting
Ad Targeting shows whether this person is currently included in targeting and records the lifecycle around that state.
Ad Targeting card
Image guide: This screenshot belongs to Ad Targeting. It shows targeting state, days in targeting, ad start date, who started targeting, ad end date, and who ended targeting.
Fields to check
| Field | Meaning |
|---|---|
| In Targeting | Whether the stakeholder is currently included in targeting. |
| Days in Targeting | Number of days the stakeholder has been in targeting. |
| Ad Start Date | Date targeting began. |
| Ad Started By | User who started targeting. |
| Ad End Date | Date targeting ended, if ended. |
| Ad Ended By | User who ended targeting, if ended. |
Safe edits
Confirm stakeholder identity and linked account before changing targeting. Then compare Media Impact and Activities so the user understands both the current state and how it got there.